We all know the story of Del Maguey. Paraphrasing founder Ron Cooper, it was the slowest start up success. Exactly when you can say it succeeded is up for debate but the time scale is important, Del Maguey is just
We’ve been through a few different eras of mezcal now in the United States (and I’m saying the US because as we all know, there are ample histories of mezcal in Mexico that are very different) and many appear to
There's a cool conversation getting underway on the Del Maguey website blog. Griffin Manos, a university student spent his summer between his junior and senior year doing an internship at the Vida palenque in San Luis del Rio in Oaxaca. First, who knew you could do such a thing, and second, that is one dedicated student because making mezcal, as the post outlines, is no walk in the park. The post is from a long email Manos wrote to Ron Cooper about his experience and what makes this so interesting is that Ron will be responding to questions and ideas raised by the internship experience.
The much anticipated news that Pernod Ricard had acquired a mezcal company finally hit, with perhaps the biggest surprise of all being who it acquired-- Del Maguey. Pernod will take a majority stake in the US' number one mezcal company. The exact terms of the deal were not disclosed. According to the press release and what we have heard from the company, the current management team and staff remain in place and all operations in Mexico remain intact as well.
That would be Ron Cooper of course. He has a show up at Franklin Parrasch right now. According to Ron they're a "continuation of 1965 light pieces." If you're interested in the subject dig into this book which was published
I just chatted with Ron Cooper who is in Oaxaca meeting about COMERCAM's directors. He says that "After 6 1/2 hour meeting with more than 300 producers, magueyeros and comericalizadores from all states, the present directorship was voted in for
It was a dramatic arrival in Oaxaca – two Dramamines and the never-ending seven hour pinche viaje through the mountains, the hustle of the just closing Abastos market and the insanity on the Periferico (the “boulevard” that runs around the
A recent interview with Ron Cooper in Class Magazine reminded me that long before he got into mezcal he was a dynamic and important part of the Los Angeles art scene that has been exhaustively chronicled by the big Pacific