Live the experience of global mezcal!

That’s the title of this video promoting “Vive Mezcal,” a new mezcal event in Oaxaca scheduled for this coming September 12-14th. As you can see the video is heavily business focused, very well produced, and culminates with a candle lit hipster celebration. What’s...
The Dia del Mezcalero Experience

The Dia del Mezcalero Experience

When I first heard about CNI Brands’ Dia del Mezcalero last year, I was equally curious and skeptical of what a trip to Oaxaca with more than 30 people in the industry could possibly be like. Rumor said rough, with all of the usual organizational issues that...